“How To Write A Bio” Blog Post

“How to Write a Bio” blog post for LeahMacDaniel.com

The client is a digital marketer and brand management professional. She wanted a blog entry for her site giving tips for clients who have trouble writing about themselves, whether for speaking engagements at conferences, being a guest on a podcast, or their own social media.

I did research on how to write an effective bio and came up with the “hourglass” structure for organizing professional and personal information.